"There is a dynamic change taking place in the health insurance industry with the movement of healthcare plan designs away from first dollar coverage options like HMOs to consumer directed PPO plans with health savings options like HSAs attached," O'Neill said. "These plans will have a tremendous impact on how Florida employers and consumers purchase, use and manage healthcare for years to come."
Avalon Healthcare was founded by O'Neill and Drew Cassidy in August 2004 in anticipation of changes expected in health insurance products and as an answer to the diminishing competitive healthcare landscape in Florida. Within the past 10 years, a large number of health insurers have left Florida leaving only a few carrier options in the small group and individual healthcare markets.